Eicoffers Kick Off National Breast Cancer Awareness Month

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You might think wearing jeans to work at an advertising agency would be no big deal. But when it's to benefit National Denim Day, it's a very big deal. Participants donate $5 or more in exchange for wearing jeans to work, and support one of the largest single day fund raisers in the fight against breast cancer. Being a performance driven agency, we like results: since its inception in 1996, Lee National Denim Day participants have raised more than $91MM for the fight against breast cancer. Not too shabby. #denimday #leejeans

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And how about something to wear along with those jeans? Something like... a Big Pink Bra? Seriously. Eicoffers took a few minutes out of their lunch break to help Advocate Health raise cash (and a few eyebrows) by donating $1 to the ACS Making Strides Against Breast Cancer Walk every time anyone poses with The Bra and posts the photo on Twitter or Instagram.  Well done. #SupportYourGirls

Another Doing Good event from Eicoff's Can Do team.

Another Doing Good event from Eicoff's Can Do team.