VP | Management Supervisor
16 years in advertising · 2 years at Eicoff
Lives in Chicago IL · Born in Floral Park NY
University of Pittsburgh
Rob came to Eicoff after developing his DRTV chops at competitive agencies in the neighborhood. His success has come from demonstrating to a client the value of DRTV through the results of their own tests. Yeah, he's a bit of a data geek.
What most people don’t know about DRTV
It merges the best of both worlds by harnessing the power of TV to efficiently reach a mass audience while also providing the accountability of below-the-line media.
The most important thing clients should know about Eicoff
A client once said to us, "you put the old in old school." In fact, there's some truth to that. We are a throwback to the days when agencies put the clients' needs first.
When I'm not at work
I play with the kids. It's the most rewarding means of exercise.
When it's winter in Chicago…
I wish I could figure out how, no matter which direction I'm walking, the wind is always in my face.
Sox or Cubs