Senior Media Buyer

A. Eicoff

Job Description

Individual to handle national and local video and radio broadcast negotiations, planning and maintenance of multiple accounts. Additionally, extensive client communication and reporting responsibilities on a weekly/daily basis will be required. Ongoing media planning and analysis of campaign results.


Develop media plans through CPP/CPM analysis, analysis of qualitative data and historical performance resulting in the development of planning flowcharts and recommendations

Negotiate national cable/network buys on an annual and quarterly basis

Develop and execute added value programs

Maintain client flowcharts with account team regarding media deliverables

Manage monthly billing (reporting and resolution) with accounting team

Conduct post analysis


Strong broadcast media buying experience (minimum 5 years) for national (preferred) and/or local clients in similar/applicable position

Some analytical media planning and reporting preferred

Recommended computer skills include Excel, Word and PowerPoint. Additional knowledge of Strata, Core, TView, SQAD, Simmons and Kantar are preferred

Ability to interact with upper level management and clients

Solid writing and excellent presentation skills

Digital buying an asset but not required