Bringing TV and Video Together
Here is a little copy of what these videos are all about. Wow you are going to be shocked at the magic of TV and Video. They forever go together like peanut butter and chocolate.
Direct-to-consumer (DTC) brands that grew up on Facebook are spending as much as 75% of their media budget on the social media platform
By the numbers, CES is an impressive circus of gadgetry.
Hulu is keeping its pedal to metal in the streaming TV race: The company said it ended 2018 with more than 25 million total subscribers,
As a new year cracks open with considerable tumult—both in the markets and on the floor of CES—there's one thing you can count on:
Consumer goods giant Newell Brands has selected WPP as its communications partner for its portfolio of brands globally following a review.
TV viewers may dislike commercial breaks, but Madison Avenue soon hopes to get them to watch ads during a very different kind of interruption.
The evolving media landscape has reshaped how consumers discover content, as more than two-thirds of U.S. homes now have devices that are capable of streaming video content.
Creative and data analytics can inform each other and inspire innovation. data and creative combined can provide messaging that is meaningful to an audience. The combination provides predictive data. The truth is creative brings data to life!
This year connected TV overtook mobile as the screen on which the most digital video impressions were served.
The media landscape saturation is a threat for publishers because it limits the availability for new content. This creates opportunity for innovation with media outlets like diginets and OpenTV. We try to seek out opportunity where we can.