It all started with DRTV

DRTV is still the only broadcast option for
measured-response advertising.

When it comes to the reach of television and the measurability of digital, there is still nothing as effective as
a well-constructed, well-placed, well-measured, one-hundred-twenty-second DRTV effort. And there is still no agency better equipped to deliver one than Eicoff. No agency in North America places more two-minute DRTV time.