digital

Why D2C brands are changing their course - from Facebook to TV.

Any D2C brand’s goal is to sell directly to the consumer. This is accomplished by D2C or DTC brands advertising of social media like Instagram and Facebook, where these brands are exposed to customers directly. Since market saturation actively is setting in marketers are switching outlets to DRTV or direct response television to fulfill their needs.

Converting The Digital Demand Driven By TV

Converting The Digital Demand Driven By TV

It is critical to have an digital marketing strategy to compliment any TV initiatives especially direct response television. A highly visible organic search presence will help your click-through-rate and conversions immensely. Check out this post to find out what digital marketing strategies to invest in.